Driven by Expertise, Committed to Your Success

With over a decade of marketing expertise, he began his career in the heli-skiing industry in British Columbia and Alberta, Canada, managing campaigns, expanding databases, and supporting sales teams. During the pandemic, Ben freelanced as a market researcher and strategist before joining Arcada Labs in Xela in late 2021 as a Sales/Marketing Consultant.

Ben’s passion lies in bringing order to chaos—organizing data, mapping strategies, and guiding the team toward shared goals. His background in history and international relations helps him produce thorough, data-driven marketing reports. Outside the office, he’s an avid hockey player who grew up skating on frozen Canadian lakes, and a dedicated adventurer who loves hiking and camping. If he could have any superpower, it would be time travel, because, in his words, “the suspense is killing me.”

With a rich background in communication studies from the Netherlands and experience as Development and Operations Director at an NGO, Irma has spent years refining her marketing and administrative skills in various industries. She joined Arcada Labs in 2023. Irma thrives on the perfect blend of creativity and strategy—diving into data to uncover insights that drive successful campaigns while crafting engaging content for target audiences. Data analysis and ad creation are her core strengths, ensuring clients see measurable results.

Beyond her professional endeavors, Irma stays motivated by forming strong client relationships and witnessing tangible improvements. She loves helping organizations navigate the digital landscape, celebrating each success as a shared achievement.

Kevin ensures clients’ ideas come to life—from concept to completion—by diligently coordinating cross-functional teams and keeping a sharp eye on every detail. Even while pursuing a college degree, he’s committed to refining his project management skills for successful outcomes, always embracing new learning opportunities along the way.

Driven by a mindset of continuous improvement, Kevin sets clear milestones, celebrates small victories, and believes in “striving not to be a success, but rather to be of value.” Outside the office, he’s a devoted Manchester City supporter, soccer enthusiast, avid gamer, and nature lover who gains fresh perspectives from the outdoors. If he could have any superpower, Kevin would choose time travel, eager to explore pivotal moments in history and gather insights that help shape an even brighter future.

With a background in Industrial Engineering and experience in the manufacturing sector, Jorge discovered a passion for streamlining processes and maximizing efficiency early on. Since joining the company in 2024, he has leveraged his expertise in warehouse management systems (WMS) and enterprise resource planning (ERP) tools to optimize project workflows. Thriving in a dynamic environment, Jorge enjoys the variety of tasks his role offers—from quality assurance and project planning to team brainstorming and strategy sessions.

Jorge thrives in dynamic environments where no two days are the same. Whether conducting quality assurance on different sites and applications, planning new projects, or brainstorming with his team, he enjoys the variety and challenges that come with his role. Guided by the mantra, “What can be measured can be improved,” Jorge constantly looks for ways to enhance efficiency and productivity. Outside the office, he’s an outdoor enthusiast who loves running, hiking, and exploring Guatemala’s breathtaking landscapes.

Alma began her career as a public accountant and auditor, which laid a strong foundation for her current role. Today, she is responsible for hiring, performance evaluations, and ensuring the professional growth of every employee—while also overseeing financial needs for both staff and office operations.

What truly drives Alma is seeing personal development align with company success. Her skills in human relations and finance allow her to create an environment where everyone can thrive. Alma’s notable achievements include implementing financial re-engineering strategies in multiple organizations, leading them to greater success.

She’s motivated by continuous challenges, lives by the philosophy of always pushing herself, and enjoys reading, watching movies, and traveling with her children. If she could choose any superpower, she’d be invisible—simply because it would be fun!

Manolo began his journey developing web pages, custom business management software, and solutions for NGOs, automating data collection and analysis. He joined Arcada Labs in 2023, eager to tackle complex problems alongside talented colleagues while pushing his knowledge forward. Well-versed in JavaScript, React, Next.js, Express.js, TypeScript, and Jest, Manolo is continually refining his craft to stay at the forefront of innovation.

Driven by the aspiration to stand shoulder-to-shoulder with top engineers, he lives by the philosophy, “Failure is the best teacher.” Outside the office, Manolo indulges in basketball, photography, drumming, and video games. An avid explorer at heart, he also loves hiking in uncharted territories. If he could have any superpower, it would be teleportation—so he could spend more time doing the things he loves without worrying about the journey.

Luis José "LuisJo" joined Arcada in 2022, bringing a passion for building clean, high-performing software that solves real-world challenges. His background spans front-end, back-end, and occasional DevOps, giving him a uniquely comprehensive perspective on every project he tackles.

What really sets him apart is his belief in balancing efficiency with quality. From optimizing front-end performance to driving UI revamps and contributing to scalable design systems, LuisJo knows how to craft reliable solutions that users love. Collaborating with a great team, he strives to streamline processes, reduce stress, and maintain a steady pace toward success.

Outside of work, you’ll find him on enduro biking trails—an outdoor passion that keeps him active and refreshed. If he could have any superpower, time manipulation would be his pick, giving him the flexibility to focus deeply on each challenge and still enjoy more of life’s best moments.

Edgar joined Arcada in 2024, bringing the same creativity and harmony he once cultivated in the string quartet Apassionato, where he mastered the violin and piano. Today, he channels that passion into crafting engaging digital experiences. Each project is a puzzle he solves by blending design and functionality, always aiming to delight clients with seamless interfaces and meticulous attention to detail.

Driven by a love of continuous improvement, Edgar embraces Seneca’s words: “If one does not know to which port one is sailing, no wind is favorable,” setting clear goals to keep learning. Outside of work, he balances his time between exercising, playing video games, and composing music—seeking the perfect rhythm in both code and life. If he could have any superpower, it would be mind reading, a reflection of his desire to understand and support those around him.

Santiago joined Arcada Labs in 2024 after successfully freelancing for local businesses in Guatemala and a few clients in NYC— all while finishing his degree, from which he graduated Magna Cum Laude. A natural problem-solver, he thrives on tackling unique challenges that demand fresh ideas and innovative solutions. His expertise in Node.js, React, and Next.js allows him to build robust, efficient applications that meet diverse business needs.

Guided by Leonardo da Vinci’s mantra, “Simplicity is the ultimate sophistication,” Santiago is constantly seeking elegant, streamlined code. Outside the office, you’ll likely find him perfecting his barista skills, playing badminton, or hiking up volcanoes— where he once improvised a coffee-brewing method that turned out surprisingly well! Driven by a passion for continuous learning, Santiago brings dedication, curiosity, and a love for new challenges to every project he undertakes.